Habitat-AR: Augmented reality application for interactive home visualization

The project responded to the real estate sector's need to offer customers a more flexible and personalized way to get to know their future homes, allowing virtual visits from a phone or tablet at any time and place, and letting them customize rooms to their preferences.

The objectives of the project were:

• To develop an augmented reality application that would make it possible to view and interact with digital homes before they are built.
• To offer different immersive viewing modes adapted to the capabilities of each user's mobile device.
• To allow customization of finishes, furniture, and rooms in real time during the virtual visit.

The areas on which Habitat-AR was built were:

• Marker-based augmented reality: when the phone was pointed at the floor plan of the home, which acted as the marker, an interactive scale model of the show apartment was generated.
• Markerless mixed reality: on compatible devices, the home was displayed at full scale, allowing users to walk through it physically and explore its different spaces and rooms.
• Live customization: selection of furniture and wall and floor finishes, with immediate visualization of the result on a home that still existed only on paper.

Constructora Los Álamos worked with CTIC, which fully developed the application and its two immersive viewing modes, giving technological continuity to the earlier Habitat-VR project and bringing its experience in augmented reality and mixed reality to the real estate sector.